Can Taiwan’s coffee industry grow strongly in the future?
– FIND THE ORIGIN –
Coffee appeared in Taiwan in the 19th century and was proven by Japanese experiments to be an outstanding growing place for arabica varieties. Taiwan’s coffee industry also reached its peak with more than 1,000 hectares of coffee plantations, most of which were owned by the Japanese around the 1920s. However, after World War II, Japan lost the war, leading to the Coffee plantations in Taiwan declining rapidly. Then, in the 1960s, the US joined and promoted investment in this field. Can Taiwan revive its coffee production industry? Find out with 43 Factory Coffee Roaster!
Taiwan’s coffee industry shows signs of starting to recover
During the period when the US participated in the coffee production industry in Taiwan, coffee growing in this country also showed no signs of growth. Partly because right now, agriculture is not the main focus of Taiwan’s economy. The government does not provide any support to encourage farmers to grow coffee. Partly because other fields bring higher profits, while growing coffee has many risks.
It was not until after the 2000s that the demand for domestic coffee consumption increased and the coffee production industry began to gain momentum. In just under 20 years, Taiwan has had about 10,000 coffee shops. In particular, mainly specialty coffee is imported from all over the world. This growth has contributed to promoting domestic manufacturers to join and invest more in the industry.
Besides, in 2009, after the Taiwanese Fruit Company – Red on Tree launched a peach-flavored coffee, it attracted a lot of attention from domestic consumers. The response has led many people to realize the business potential and start producing coffee. This has created a new wave for Taiwan’s domestic coffee industry.
Strong growth potential for Taiwan’s coffee industry in the future
Currently, coffee production in Taiwan is still limited. However, many research experts also believe that Taiwan is an area with great potential for high-end specialty coffee. This country possesses many ideal lands for Arabica varieties to grow. One of them is Alishan in Gia Nghia district with an altitude of 1,000 – 1,400 meters above sea level. The Guji region and areas in Nantou County have an altitude of about 1,200 meters. Or Hualien district, Taiwan is also famous for its terrain diversity with mountains on one side and the sea on the other, suitable for cultivating coffee with rich aromas. Coffee varieties in Taiwan are also very diverse. Most of them are coffees with high potential like SL34. Some regions also grow Gesha, Catimor, and Caturra and even Ethiopian heirloom coffee varieties.
Besides, most coffee producers in Taiwan are financially stable. Furthermore, for them, coffee is not the main source of income and they understand that growing coffee requires patience and long-term planning. Therefore, those who come to grow coffee in Taiwan almost all have the dream of producing high-quality coffee, contributing to the development and reputation of the country’s coffee industry. Taiwan also owns about 20% of the manufacturers with great potential. These people often spend maximum time and effort and have a deep understanding of coffee. They are very interested in updating new trends in the industry and actively invest heavily to improve the farm. This could make Taiwan’s coffee industry go further in the future.
However, the country faces some challenges with coffee prices. The reason is that labor costs and production inputs are already very high. Cultivation land is also limited, so the quantity of coffee is scarce. Its starting price can be up to 30 USD/kg. This is a quite high price when compared to the price of the world’s leading high-quality coffee lots. Therefore, many opinions say that Taiwan’s coffee industry needs to make its quality consistent with the price by focusing on focuses on producing very high quality coffee and tries to secure market share in the sector.
With the potential of soil, varieties, and strong advantages of domestic producers, Taiwan’s coffee industry can make outstanding progress in the future. But with the increasingly expanding market, domestic manufacturers need to improve prices and quality to compete with imported products. If you want to experience specialty coffee, visit XLIII Coffee – The brand developed from the predecessor 43 Factory Coffee Roaster.
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